

Trusted By
THREE REASONSyou'll want to work with me
1
I deliver strategic, engaging, highly-creative work that gets the results you’re looking for.
2
I'm an adaptable, honest, and considerate professional
you can rely on.
3
I have a solid 13 year track record,
with dozens of happy clients and colleagues
who'll back me up on reasons 1 and 2.
Featured Work

Nestle
e-Learning Videos Scriptwriting and Directing

GFK
Web Copy and Scriptwriting

WAITROSE & PARTNERS
e-Learning Videos

CAPTAIN CALM
Scriptwriting and Creative Direction

COCA-COLA
Scriptwriting for World Food Safety Day Video Event

McDONALDS
e-Learning Videos

DATA EQ
Market Intellignece Indices

GfK
Messaging Strategy and Web Copy

STUDIO FUNDI
Website Copy

MNET
Outdoor Ads

NATIVE VANILLA
Blog Posts

JLL
e-Learning Videos

Vegtech Netafim
Blog Posts and Social Copy

GfK
Messaging Strategy, Scriptwriting and Web Copy
How May I Help You?
My goal is to get the job done efficiently, reduce your stress levels,
and send your profit margin through the roof.

INFORMATIONAL STRATEGY
Your copywriting MacGuyver
Solving brand’s problems by combining
learning science and the art of persuasion.
Refining complex information into the optimal structure for your target audience.
- Messaging Strategy
- Explainer Videos
- Website Copy
- E-Learning Courses
- Case Studies
- Sales Collateral

CONCEPT & CONTENT CREATION
Your one-man idea factory
Leveraging creativity, psychology, and emotion to deliver tangible results.
Creating compelling content that keeps your brand top of mind.
- A/V Scripts
- Blog Posts
- Social Media Posts
- Campaign Concepts
- Traditional Advertising
- Below-the-line Advertising

MESSAGING
OPTIMIZATION
Your friendly neighbourhood wordsmith
Corporate-to-consumer translator.
Crafting copy that gets your message across,
and ignites a desire for more.
- Headlines & Taglines
- Product Descriptions
- Email Marketing
- Editing
- Print & Outdoor
- Radio & Direct Mailers
Expertise & Experience
- PSYCHOLOGY OF PERSUASION
- NARRATIVE THEORY
- LEARNING SCIENCE
- AI PROMPT ENGINEERING
- COPYWRITING
- AUDIO/VISUAL SCRIPTWRITING
- CREATIVE DIRECTION
- MESSAGING STRATEGY
- CREATIVE PROBLEM SOLVING
- IDEATION TECHNIQUES
- CREATIVE PROJECT MANAGEMENT
- FACILITATION
- DIRECTING
- BRAND STRATEGY
- MARKETING METHODOLOGY
- USER EXPERIENCE
- RESEARCH
- EDITING
- PROOFREADING
13+ years of experience
100% on-time delivery
100% client satisfaction
80% returning clients








































